From the Foreword by Peter Butterfield:
“...Mark is a former multi-franchise, multi-location car dealer. His experiences in that arena have deeply influenced the information he provides in this book. In it, he furnishes consumers with advice on how to better navigate the car-buying process—from a dealer’s perspective. He explains how finance companies and banks operate—from a dealer’s perspective. He provides commentary on the fate of the auto industry—from a dealer’s perspective. And for good measure, he throws in some political and government commentary from—you guessed it—a car dealer’s perspective.
“While industry insiders and dealers alike are sure to find Car Wreck a great read, the true beneficiaries of Mark’s work will be consumers themselves. I am talking about those hardworking Americans, who every few years face the process of buying a car. For them, this book provides insight they won’t likely get anywhere else—an insider’s look and secret decoder ring—revealing what they will face as they walk through the showroom or service-lane doors of a dealership. In Car Wreck, they’ll find a valuable guide to help them through this process.
“For those of us in the industry, Car Wreck provides a challenge. I’ve known Mark for 10 years. He is an interesting, intelligent, entrepreneurial, opinionated, and captivating guy. I have dealt with thousands of dealers as the Executive Vice President of Car Business for Volvo North America and as President and CEO of Kia Motors America. While many of them remain my friends to this day, Mark stands out for his raw intelligence and unbridled passion. I caringly describe him as someone who is “vociferously disgusted with the world, yet still loves life...”
